Felix Kjellberg, also known as PewDiePie, has been having a bit of a rough time recently with keeping his streams safe. The YouTube personality was dropped by Disney and Google in February for creating anti-semantic content after sharing a video where Kjellberg paid and watched two men hold a sign that said “Death to all Jews.”
PewDiePie followed that up by apologising for his video and agreeing that the video went too far. He also went on to explain how the media had covered the situation poorly as they were scared of Internet personalities.
My intention was to prove how stupid [fiverr.com] is and how far you could push it by just paying $5. I’m sorry for the words that I used as I know they offended people, and I admit that the joke itself went too far…Old school media does not like internet personalities… because they’re scared of us.
Now, Kjellberg has gone on to live stream and recently was in a session of PlayerUnknown’s Battlegrounds (PUBG) where he let rip with the ‘N’ word. Obviously, the official video was removed but not before it was captured and uploaded elsewhere. You can check out the incident here but be warned that the language is loaded with expletives and derogatory.
PewDiePie continues to represent the richest YouTuber in the world with an audience of over 57 million subscribers.
While the heat of battle can cause a lot of expletives to flow without thought and most people can say they have done it at some point dropping the off F-bomb, it is harder to explain away why the ‘N’ word would be one of them.