Facebook owned VR company Oculus has announced it is to close the Oculus Story Studio, the team founded by Pixar veterans who were creating immersive movies for the VR tech.
The reason behind the closure appears to be reallocation of resources now that more third party companies have built up a catalogue of content for the VR system.
We’re now entering the next chapter of VR development, where new creators enter the market in anticipation of adoption and growth, and we’ve been looking at the best way to allocate our resources to create an impact on the ecosystem. After careful consideration, we’ve decided to shift our focus away from internal content creation to support more external production.
As part of that shift, we’ll be winding down Story Studio.
Now that a large community of filmmakers and developers are committed to the narrative VR art form, we’re going to focus on funding and supporting their content. This helps us turn our internal research, development, and attention towards exciting but unsolved problems in AR and VR hardware and software.
Oculus Story Studio released three films in its time:
- Henry is narrated by Elijah Wood and took home an Emmy award for Outstanding Original Interactive Programming.
- Dear Angelica stars Geena Davis and Mae Whitman
- Lost, by debuting this past January at the 2017 Sundance Film Festival
They also released Quill, a tool which can be used to make similar kind of content.
According to the announcement, Oculus is still committed to VR film and have $250 million funding committed to fund non-gaming, experimental VR content.