It shouldn’t really come as a surprise since Twitch is owned by Internet retail giant Amazon, but, Twitch is to start selling digital games. Starting this Spring, Twitch users will be able to purchase games and DLC through the streaming site.
Game purchases made through the pages of streamers and where the streamer is partnered will generate the streamer a cut of the sale. Publishers and developers will receive 70% of revenue, the streamer will get 5% and the rest will go to Twitch to cover costs like administration and payment handling plus a bit of profit.
That means, if a publisher or developer sells a game through their Twitch channel, they could see 75% of the revenue coming back to them.
The commerce offers will initially start in the US with pricing in dollars and then roll out to other territories later in the year. You also won’t be able to pre-order games initially with those kinds of features coming at a later date.
The following companies have signed up with Twitch to make this happen; Ubisoft, Telltale Games, Digital Extremes, Hi-Rez Studios, tinyBuild, Paradox Interactive, Trion Worlds, Vlambeer, and ‘many more’.
Some big names are missing, though, EA, Activision Blizzard, and SEGA.