Electronic Arts had apparently offered the KSI $15,000/£11,501 to include Iceland in the game, a counter offer was made but was rejected by EA. It isn’t known what value the counter offer was and whether it was viable when compared to other National teams featured in the game.
KSI president Geir Thorsteinsson said
They are the ones buying these rights and they almost want it for free.
The performance at the Euros show that we are quite a good team and many would like to play with our team. It’s sad for the players – but the criticism should be towards EA Sports.
I really feel if we are giving away rights, or offering rights, it has to be proper negotiations and fair fees. I didn’t feel that this was done in a fair and open manner.
The licensing fee allows EA to use the associated likenesses and trademarks of the teams and players they sign up.
Iceland did surprisingly well at the UEFA Euro 2016 tournament and made it all the way to the Quarter Finals where they lost out to France. The team is now ranked 27th in the World and hoped to make their first appearance in a FIFA game this year.
India, which is ranked 148th in the World, are in FIFA 17 although details of that agreement are not known.
FIFA 17 launches for PC, PlayStation 3, PlayStation 4, Xbox 360 and Xbox One on the 27th September 2016 and is the first release of the football title using EA’s Frostbite engine and includes a campaign mode. Subscribers to EA Access on Xbox One and Origin Access on PC get to play the game starting tomorrow, 22nd September 2016.