Deep Silver has reached a publishing deal to bring SEGA Japan IP and Atlus titles to Europe with confirmed titles including Persona 5 and Shin Megami Tensei IV: Apocalype.
Why SEGA isn’t using SEGA Europe to publish its titles like they would with Creative Assembly titles was covered in an announcement from SEGA
We do have a European branch, but they’re very much their own business, and as a business unit, SEGA Europe focuses on our Western IP titles – the titles developed by our Western studios such as Creative Assembly, Relic Entertainment, Sports Interactive and in partnership with studios such as PlaySport Games.
With the majority of those titles being released on PC, we’ve seen an evolution of SEGA Europe into a more digitally-centric business over the last few years. For any packaged releases of SEGA Europe Western IPs they already partner with Deep Silver to bring those titles to market in Europe. It made sense to mirror that partnership with the SEGA of America-managed Japanese IP titles which currently have a heavier bias towards physical release. Sega Europe will still be publishing Yakuza 0.
Klemens Kunadratitz, CEO of Koch Media and Deep Silver commented
We are delighted to have signed this publishing partnership and look forward to using all our pan-European publishing network to maximize the potential of the Atlus and Sega games
Naoto Hiraoka, CEO of Atlus U.S.A. spoke on the partnership
In entering this partnership with Deep Silver, I am truly delighted we will be able to release our titles in the European regions. Not only does the deal span multiple titles, but Deep Silver has a strong presence in European and PAL retailers. They have a strong passion for being able to deliver physical games to our fans in those territories, which we hold in high regard.
Deep Silver is more commonly known for publishing titles like Saints Row, Dead Island, Homefront: The Revolution and the upcoming Agents of Mayhem.